How to Lead Today for a Successful Tomorrow

Paul Barton Communications Leadership

By Peggy L. Bieniek, ABC
Guest Blogger

Leaders who encourage collaboration within their organizations succeed. Those who don’t…won’t. I talk more about this on my blog in “Leaders: Your Future Success Depends on This.”

Collaboration is a key ingredient of successful leadership. To collaborate effectively, leaders must communicate with clarity and affect change. This is further discussed in “Talk is Cheap . . . Change is Hard.” In this post, Paul Sohn, award-winning leadership coach, author and speaker, and Mark Miller, Vice President of Organizational Effectiveness for Chick-fil-A, “reminds us of a seemingly contradictory concept: to lead is to serve.”blanchardquote

By being a successful collaborator, serving employees, clients, customers and other key audiences comes naturally. In “Research: 10 Traits of Innovative Leaders,” the No. 1 trait is “display excellent strategic vision” (clarity) and No. 2 is “have a strong customer focus” (to lead is to serve). Communication plays a key role in all of the top 10 traits and rounds out the list at No. 10, “inspire and motivate through action” (affect change).

Collaboration is the one skill leaders can learn to master that applies to any job in any industry. It’s part of what successful leaders do to ensure their organization’s future success. Collaborative leaders build collaborative company cultures that promote respect, trust and care. When that happens, employees carry forward that care to your customers and clients.

In essence, when leaders collaborate, they communicate with clarity and affect change, which leads to a flourishing employee culture that focuses on serving the customer. And that’s time well spent to ensure a successful tomorrow.

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peggy(narrow)Peggy L. Bieniek, ABC, is an Accredited Business Communicator with 20-plus years of experience in developing and implementing best practice communication programs in corporate environments. She is an expert blogger on communication best practices, customer experience, media insights, market research, and innovation. Connect with Peggy on LinkedInTwitterGoogle+, and on her website at

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